A few fans aren’t ready to say good-bye to “Caprica” just yet.
Rosemary Medrano, known to fandom under her alias of “Ro_Me,” is organizing an effort to drop large orders of apples at the Syfy executive offices on Nov. 15, the day that the Season 1 finale of the “Battlestar Galactica” spinoff series was set to air.
Syfy announced last week it was pulling the plug on “Caprica,” at the same time, removing the remaining five episodes from the schedule to potentially help boost “Season 1.5” DVD sales at Christmas.
Although the odds are firmly stacked against her in convincing Syfy to give a second season renewal to “Caprica,” Medrano seems more interested in sending a message to the cable channel: That fans really do care about these shows, and it’s that fanbase that should never be ignored.
“‘Caprica’ was cancelled before it hit its stride,” Medrano wrote on her Save Caprica blog. “I truly believe that at the rate it is going now, and with some tweaking of the schedule and marketing, the ratings would go way up. Look at the amount of accolades it has received from the media. This could be a great and long-running show with the potential to make a lot of money for the network.”
Unfortunately, however, critical praise usually doesn’t result in higher ratings. On top of that, “Caprica” was a highly serialized show, meaning its chances to grow an audience is heavily limited compared to procedural shows like “Warehouse 13” and “Eureka,” where viewers don’t necessarily have to know all the backstory in jumping into the latest episode.
But some fans have taken to the web and blamed not the ratings for “Caprica’s” fall, but how Syfy rolled the show out. On Airlock Alpha’s regular online podcast, Alpha Waves Radio, various aspects of how Syfy ran “Caprica” was picked apart. That included releasing the first episode on DVD nine months before the debut of a series — a no-no for a serialized program in an era where there are hundreds of television shows that will distract casual viewers — to even not giving enough time for those interested in catching up with “Caprica” to buy the “Season 1.0” DVD set and watch it.
The second half of Season 1 premiered before the DVD set could hit shelves, taking away what many feel was a significant marketing avenue that could’ve created a larger viewer base.
“It’s one of the very few shows that I followed on TV, and one of the only shows that I ever really been sad that it’s off the air now,” Medrano said during a call she made to Alpha Waves Radio on Oct. 28, the night before Wired ran its own online piece on the campaign. “I really think that it has a good shot to get the viewers back, especially if they keep on the [storytelling] pace they’re going now. That pace is what the viewers wanted to see.”
For more details on Medrano’s campaign, visit her Save Caprica blog at SaveCaprica.Blogspot.com.