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Thursday ‘Beyond’ Previews Beam In $5.5M

Could that suggest a bigger opening weekend than expected?

beyonth Movies

Thursday previews worked really well for “Star Trek: Beyond” to kick off its premiere weekend.

The film has pulled in $5.5 million at preview locations at more than 3,000 theaters Thursday night. That easily topped its new release competition, according to Variety. “Lights Out” from New Line Cinema earned $1.8 million on Thursday, while “Ice Age: Collision Course” grabbed just $850,000.

“Beyond” earned a little more than $1,774 per theater in limited showings, compared to just $300 per theater for “Collision Course.”

That could affect Friday’s numbers a little bit, although many box office trackers combine Thursday and Friday numbers.

Paramount Pictures were happy with the numbers, saying it topped last November’s Thursday preview of the James Bond film “Spectre.” And that’s worth noting, because “Spectre” went on to make $70.4 million on its opening weekend, according to The Numbers. “Beyond” is predicted to have an opening weekend somewhere between $50 million and $60 million, according to reports, which is below the openings of both 2009’s “Star Trek” and 2013’s “Star Trek: Into Darkness.”

But could “Beyond” follow “Spectre’s” path toward $70 million? Probably not.

READ THE FULL STORY on our sister site, 1701News. 

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